Hotels on Mallorca
Hotel websites for properties that want to sell directly.
We build boutique hotels and fincas on Mallorca websites that do more than mirror Booking.com. Trilingual, with an AI concierge for 24/7 guest enquiries, direct-booking flow without 15-20 percent OTA commission, and visibility on ChatGPT, Perplexity and Google Gemini. Not a template, built for your property.
The problem
Three things that cost you money every day as a hotelier
15-20 percent OTA commission eats your margin
Booking.com, Expedia and HRS take 15 to 20 percent per direct booking. On €200,000 in room revenue that's €30,000 to €40,000 a year that doesn't land with you. Your own website often feels like a brochure and doesn't sell. Guests look there, get uncertain and book on Booking anyway, because they trust it.
Guest questions arrive at night, weekends and in four languages
Where is the best nearby restaurant? Can I book a spa treatment? Do you have airport transfer? Those are the five typical questions every guest asks before booking or arriving. If no one answers, the guest books elsewhere or complains later. At night and on weekends reception is unstaffed.
AI assistants cite Booking.com, not your hotel
Travellers ask ChatGPT or Perplexity for the best boutique hotel on Mallorca. Answer: a link to Booking.com or Tripadvisor. Your hotel is listed there, but as one line among many. Your own domain often isn't cited by AI systems because there's nothing citable: no machine-readable layer, no structured knowledge for AI crawlers.
Our approach
A website that sells, not just presents
We build you a hotel website that shows your rooms, your spa and your experiences in a way that makes guests book directly instead of bouncing back to Booking.com. Three languages from day one (German for DACH guests, English for the international market, Spanish for local guests). An AI concierge that answers your standard questions in seconds (room types, availability, spa menu, transfer, pets) and creates a qualified lead when intent is real. A PDF guest-guide generator that produces an individual document per guest with restaurant recommendations, hiking routes and insider tips. And AI readiness so ChatGPT and Perplexity know your property when a traveller in the German-speaking region asks.
Live demo
Can Serena — our hotel demo build
Can Serena is our internal demo project for the Mallorca hotel market. A fictional 5-star boutique finca with three room categories, spa, four curated experiences and a fully-built AI concierge. Trilingual, fully AI-ready with a complete machine-readable layer in the background, with parallax hero, scroll-reveal animations and Schema.org rich results. The site shows what we build for a real boutique hotel in four to six weeks, with your rooms, your photos, your brand.






What we build
Seven building blocks every boutique hotel needs
Trilingual website with rich content
Room detail pages with gallery, size, amenities. Spa menu with rituals and prices. Experiences with storytelling instead of lists. German, English, Spanish maintained in parallel.
AI concierge — 24/7 in four languages
The bot knows your property: room types, availability, spa, restaurant, transfers, pet policy. On website chat and WhatsApp. The five standard questions answered in seconds; real intent creates a qualified lead.
Direct booking instead of OTA dependency
Best-rate guarantee flow, transparent cancellation terms, optional packages (spa, dinner, experiences) in the booking step. Guests come back to the site because booking direct is actually better, not just promised.
AI visibility for Mallorca searches
Complete machine-readable layer in the background plus structured data for hotels, reviews, FAQ and offers. ChatGPT, Perplexity, Google Gemini find your property and cite it. Measurable in Bing Webmaster Tools.
PDF guest-guide generator
Every guest gets an individual PDF guide before arrival: nearby restaurant recommendations, hiking routes, insider tips, transfer info. Your corporate design. Takes thirty seconds of admin instead of half an hour of desk work.
PMS integration (optional)
Sync with Mews, Cloudbeds, Smoobu, Lodgify or your own system. Availability and pricing are live, no overbookings, no manual upkeep on two channels. Included in the Individual package.
GDPR-compliant guest communication
Enquiry forms with proper privacy text, double opt-in for newsletters, anti-spam, consistent data flow to your CRM or direct email. No lock-in, your guest data belongs to you.
Our product for this
InselSuite — the AI package for boutique hotels
The AI concierge, direct-booking flow, PDF guest-guide, AI visibility and GDPR forms ship as InselSuite. Starter from €2,500, Professional from €3,500, Individual for larger properties with PMS integration. The trilingual website is billed separately and is not included in the InselSuite price.
See InselSuite in detail →Get started
Tell us about your property, we'll say what fits
Tell us how big your house is, how many rooms and who your guests are. In a 30-minute call we'll show you which package makes sense and which building blocks we'd build for your operation. No sales pitch. If you're in Palma we meet at the office. Otherwise it all runs over video.
Other category · Industry Packages
InselEstate
Complete package for boutique brokers: property pages, AI concierge, trilingual DE/EN/ES, AI-Ready data model. Starter from €2,500.
Continue with · Industries
Restaurants
Hospitality on Mallorca: AI menus with order transfer, reservation bot, multilingual translation, S'Olivar as live demo.
What our products do for hotels
Four building blocks, one hotel setup.
Hotels need more than just a website. Direct booking instead of OTA commission, AI concierge for guests, automation for routine.