InselEstate
The complete package for boutique brokers on Mallorca: trilingual real estate website, WhatsApp chatbot with your inventory, PDF expose generator and visibility on ChatGPT, Perplexity and Google Gemini. Not a WordPress template — built for you.
What you get
Each block on its own a selling point. Together they replace three to five tools you pay for individually today.
Who this is for
Boutique brokers with a clear DACH focus, small teams and an inventory of ten to a hundred listings.
You run viewings, maintain Idealista, write every expose yourself and are reachable seven days a week in peak season. InselEstate takes the first two steps — the buyer is qualified on WhatsApp, the PDF expose is done in thirty seconds. You only do the viewings that actually fit.
You split listings by region or price bracket. The bot routes enquiries automatically to the responsible advisor, qualifies upfront and creates clean leads in the CRM. Every advisor sees their pipeline in real time, no one misses an enquiry while at the notary.
The loud pipeline runs through Idealista and FotoCasa. In parallel you have a circle of regular buyers for off-market properties. InselEstate gives you two separate surfaces on one site: public listings with SEO power, a password-protected off-market area with per-buyer access.
How we work
Thirty minutes. We look at your inventory, your regions, your buyers. By the end you know which package makes sense and which doesn't.
Fixed price, fixed delivery date, clear list of blocks. No hourly rates, no surprises. Known before the first workshop.
Two to six weeks depending on package. In Professional we train the WhatsApp bot on your inventory, set up the expose generator with your CI and migrate old listings.
Domain, DNS, SSL, monitoring. You go online. From month two either our monthly operations plan runs or you have full handover.
Pricing
All packages include AI readiness and trilingual website. Professional adds WhatsApp chatbot and expose generator. Individual is for agencies with portal integration, CRM connection and more than fifty active listings. Monthly model with operations and maintenance available as alternative to one-off purchase.
See pricing and packagesFAQ
Templates are stencils — you get a site that looks like a hundred others. InselEstate is built for your inventory, your regions and your target audience. WordPress templates don't have a WhatsApp chatbot, no expose generator, no AI visibility. And when Idealista or FotoCasa changes an API, you are covered with us, not stuck in the community forum.
The bot is trained once on your active inventory and then updates itself when you add new listings or sell old ones. A buyer writes on WhatsApp or clicks the widget on your website, the bot asks about region, price range, type and suggests the three best matches. On real interest it captures name, phone and email and creates a qualified lead in your CRM. Four languages (German, English, Spanish, French) around the clock.
Two models. Monthly subscription from €199 (Starter) or €299 (Professional) per month with operation, monitoring and adjustments. Or one-off purchase with full handover — you then only pay hosting (around €30/month), WhatsApp Business API (pay-per-message, typically €10-40/month) and optional hourly support from us. No lock-in.
Starter (website without bot) goes live in two to three weeks. Professional (with WhatsApp chatbot and expose generator) needs four to six weeks because we train the bot on your inventory. Individual with portal integration depends on scope. We work iteratively — in week one you already have a visible draft.
In the Individual package we build a portal integration that transfers your existing listings from Idealista, FotoCasa, Kyero, Inmofactory or your own CRM to the website. A property is maintained once and is synced everywhere. In Starter and Professional we do a one-off export of your current listings to the new site, afterwards you maintain them there directly.
Yes. You get a simple admin interface — enter title, price, description, location, upload images, click publish. Auto-translation creates English and Spanish versions, which you can adjust afterwards. The bot learns new listings automatically, the expose generator can produce PDFs for them straight away.
Next step
Thirty minutes. Send us a link to your current site or a few property photos beforehand so we can prepare. In the call you see a live draft of what your InselEstate site could look like.
