Tag

SMEs

10 articles tagged “SMEs”.

September 1, 202614 min

The Memory in ChatGPT and Claude, and Where It Stops

How the built-in memory of the big AI services actually works, where it runs out, and what a memory of your own does differently. No jargon.

Google Ads Do Not Start in the Ads Account

Getting Found Online

August 13, 20268 min

Google Ads Do Not Start in the Ads Account

Ads are not a pure auction. The page behind the click is assessed too, and it decides whether paid clicks turn into anything.

Being Online and Being Found Are Two Different Things

Getting Found Online

August 13, 20267 min

Being Online and Being Found Are Two Different Things

A new website is not a result, it is a claim. What most people treat as the finish line is the starting point. Six assumptions and what actually happens.

AI Can Build Your Website. Done Is Still a Claim.

Web Design

August 6, 20266 min

AI Can Build Your Website. Done Is Still a Claim.

AI builds websites well and can even put them online. But done is a statement about intent, not about outcome. Four patterns behind the faults nobody sees.

Your Top 10 Ranking Stopped Delivering Clicks

Getting Found Online

August 3, 20267 min

Your Top 10 Ranking Stopped Delivering Clicks

A top ten spot with almost no clicks is usually not a broken page. Here is how to tell what you are actually looking at, and why the standard fix did nothing for us.

Web Design on Mallorca Without WordPress Plugins: the Other Agency

From the Workshop

May 30, 20268 min

Web Design on Mallorca Without WordPress Plugins: the Other Agency

Most sites on the island run on a stack of plugins, and every plugin is a door someone has to keep locked. We wrote the software ourselves, which is why the answer is usually yes.

Codex Now on Your Phone: Mobile Plus Goal Mode Explained

Working with AI

May 29, 20269 min

Codex Now on Your Phone: Mobile Plus Goal Mode Explained

Codex hit 4 million weekly users. Mobile is free on every plan. Goal Mode left beta. Here is what changed since the April beginner's guide.

ChatGPT Codex Explained: 2 Million Use It, Most Don't Know It Exists

Working with AI

April 16, 202610 min

ChatGPT Codex Explained: 2 Million Use It, Most Don't Know It Exists

Your ChatGPT Plus already includes Codex. 2 million weekly users, no coding required, 5-minute setup. Web, iOS, desktop app.

Claude Code for SMBs: 6 Terms to Know, Setup in 30 Minutes

Working with AI

April 11, 202610 min

Claude Code for SMBs: 6 Terms to Know, Setup in 30 Minutes

Most people use Claude like a chatbot. In reality it sets itself up, once you know six terms: CLAUDE.md, Skills, Hooks, Subagents, MEMORY.md and MCP.

10 n8n Workflows Every Small Business Can Use Right Away

AI Systems

April 10, 202610 min

10 n8n Workflows Every Small Business Can Use Right Away

n8n is the open-source alternative to Zapier: free, GDPR-compliant, with AI nodes. Ten concrete workflows for marketing, sales, support, and accounting.